Privacy Policy

Welcome to Riding Apparel Store, your trusted partner in equestrian gear and apparel. At bridlestoreus.com, we are committed to protecting your privacy and ensuring a secure shopping experience, just as we are dedicated to providing high-quality riding essentials. This Privacy Policy explains how we collect, use, share, and protect your personal information when you visit our website or make a purchase. By using our site, you agree to the practices described here.

1. Information We Collect

To serve you better and process your orders efficiently, we collect the following types of information:

• Personal Information: When you create an account, place an order, or contact us, we may collect details such as your name, email address, shipping address (e.g., 27 Cabbage Crossing, Savannah, US 31411), phone number, and payment information (e.g., credit card details or PayPal account info).
• Transaction Data: We record details of your purchases, including products like English riding breeches, helmets, or kids’ apparel, payment method, and order history to enhance your shopping experience.
• Technical Information: Automatically collected data includes your IP address, browser type, device information, and pages visited on our site, using cookies and similar technologies.
• Communication Data: If you contact our support team at [email protected], we may keep records of your queries and responses.

2. How We Use Your Information

We use your data to provide a seamless and personalized equestrian shopping experience, aligned with our commitment to quality and reliability:

• Order Fulfillment: To process payments, ship products globally (excluding Asia and some remote areas), and manage returns or exchanges for items like show coats or gear bags.
• Customer Service: To respond to your inquiries, offer support, and send order confirmations or updates.
• Personalization: To recommend products based on your riding discipline (e.g., English show jumping or casual trail riding) and save preferences for faster checkout.
• Security: To protect against fraud and ensure the safety of your transactions, using encrypted systems similar to our payment methods like Visa, MasterCard, and PayPal.
• Marketing: With your consent, we may send promotional emails about new arrivals, such as seasonal accessories or kids’ breeches. You can opt out at any time.

3. Sharing and Disclosure of Information

We value your trust and only share your information in limited circumstances:

• Service Providers: We may share data with trusted third parties who assist in payment processing, shipping, and website operations, under strict confidentiality agreements.
• Legal Compliance: If required by law, we may disclose information to comply with regulations or protect our rights and safety.
• Business Transfers: In the event of a merger or sale, your data may be transferred to the new entity, with notice provided.
• We do not sell or rent your personal information to third parties for marketing purposes.

4. Data Storage and Security

Your data’s security is as important to us as the quality of our equestrian apparel. We implement robust measures to safeguard your information:

• Storage: Data is stored on secure servers, with retention only as long as necessary for business purposes or as required by law.
• Security Measures: We use encryption, firewalls, and regular updates to protect against unauthorized access. Our payment systems adhere to industry standards, ensuring your financial details are safe.
• International Transfers: As we serve customers globally, data may be processed in the United States or other regions, with protections in place to meet applicable privacy laws.

5. Your Rights

You have control over your personal information, including the right to:

• Access and Update: View or edit your account details through our website.
• Delete: Request deletion of your data, subject to legal obligations.
• Opt-Out: Unsubscribe from marketing communications by clicking the link in our emails or contacting us.
• Object to Processing: In certain cases, you can object to how we use your data.
• To exercise these rights, email us at [email protected]. We will respond promptly, in line with global privacy regulations like GDPR for European customers.

6. Cookie and Tracking Technologies

We use cookies and similar tools to enhance your browsing experience:

• Purpose: Cookies help us remember your preferences, analyze site traffic, and personalize content for products like jeans or helmets.
• Control: You can manage cookie settings through your browser. Disabling cookies may affect site functionality, such as saved payment methods for faster checkout.
• We do not use tracking for intrusive advertising; our focus is on improving your shopping journey.

7. Changes to This Privacy Policy

We may update this policy to reflect changes in our practices or laws. The latest version will always be posted on our website with the effective date. Continued use of our site after updates constitutes acceptance.

8. Contact Us

Thank you for trusting Riding Apparel Store. We’re fellow riders who understand your needs, and we’re committed to protecting your privacy with the same dedication we bring to our products.

Happy Riding!
The Riding Apparel Store Team